Mission

We invest in businesses that make family life better and help people get outside.

We look for companies that solve real problems for real families—whether that’s making everyday life a little easier, helping people spend more time together, or creating products and experiences that get people outdoors.

We also believe a company’s values should show up on the inside, not just in its marketing. We care about how businesses treat their employees, their communities, and the families who depend on them.

Vison

We believe work and family life don’t have to compete with each other.

The goal isn’t perfect “work-life balance.” It’s building a life where work, family, adventure, and purpose can coexist—and where the businesses we support make that kind of life more possible for other people, too.

Values

Family
Build things that make life better for the people who matter most.

Adventure
Stay curious. Explore. Take the long way around.

Service
Leave people, businesses, and communities better than you found them.

Hard Work
Good things rarely happen without doing the work.

Self-Reliance
Learn how things work. Build what you can. Figure out the rest.

What We Look For

We’re especially interested in companies that:

• Make family life better
• Encourage people to get outside, explore, play, or connect
• Build products with real utility and staying power
• Strengthen communities
• Respect the people who make, sell, and use their products
• Solve real problems instead of inventing problems to sell a solution
• Have the potential to become meaningful, enduring businesses

We’re less interested in hype and more interested in whether a company actually makes people’s lives better.

Why “Ride the Tsunami”?

Because sometimes the best opportunities aren’t the waves you create.

They’re the ones you recognize early enough to ride.

We’re looking for those waves.

And we are looking for the right people to do it with.